Social media management involves creating, scheduling, and analysing content across platforms like Facebook, Instagram, and Twitter to build brand awareness and engage audiences. Effective social media management boosts online presence and customer interaction.

The cost of social media management varies from £200 to £2,000 per month, depending on services like content creation, analytics, and ad management. Hiring a professional social media management expert ensures value for money.

Social media management works by planning content calendars, posting regularly, and using tools to track performance metrics. A skilled social media management strategy enhances visibility and drives traffic to your website.

The best social media management tool is Buffer for scheduling and analytics, though Sprout Social is also another top choice. Selecting the right social media management software boosts efficiency.